The launch of Apple Glasses has been the subject of rumors for many years. However, the volume of information, ranging from small leaks to detailed reports (often with contradictory data), has significantly increased in recent months. Notably, there has been no official confirmation from Apple to substantiate or refute these rumors.

Rumors initially suggested a 2022 launch, but recent industry publications are now increasingly forecasting a release in early 2023. The only certainty is that following Apple's WWDC 2022 event, there have been no official announcements regarding the AR glasses. 

According to sources like Bloomberg, the device is in a sufficiently advanced stage that Apple has even presented it to its board of directors during regular meetings. Furthermore, Bloomberg reports that Apple is accelerating the development of rOS, the operating system it intends to implement for the product.

Another key piece of information is that the AR/VR development team (estimated to comprise between 1,000 and 2,000 employees) is focused on emerging technologies for future products, indicating Apple's strong commitment to this technology.

Why are we so closely monitoring these rumors and not simply awaiting the device's launch, as with other brands? The reason is that Apple's release of immersive glasses could represent a turning point, potentially driving widespread adoption – a significant challenge for the virtual and augmented reality sectors. We know Apple has a loyal user base eager to acquire and promote any new device released by the company led by Tim Cook. This has been demonstrated previously with products like the iPad and iWatch, leading many to anticipate this as Apple's next major success.

What is currently known about this device?

Officially, there is a high degree of secrecy. However, certain data has been leaked by media outlets whose past reports on other Apple devices have proven accurate, and this information warrants consideration:

  •  It's possible that the Apple Glasses will be two distinct devices. The available information suggests they are separate teams: AR glasses and a VR headset. Recent reports even mention gloves designed to control the AR device using gestures.
  • The visual design of the AR glasses will differ significantly from past unsuccessful models like Google Glass. Instead, they will resemble conventional glasses, with a screen in each lens, allowing interaction through gestures. Without an official name, they are currently being referred to as Apple Glasses.
  • Regarding the Reality Virtual headset, speculation indicates it would be connected to other devices via cable and provide an immersive experience without requiring movement. This will utilize up to 14 cameras to recreate facial expressions and represent them within avatars.
  • The anticipated launch date remains subject to considerable uncertainty. Several sources suggest a phased rollout: initially, the Reality Virtual headset is expected in 2022 or early 2023, followed by Augmented Reality glasses in 2025, and Contact Lenses in 2030.
  • The glasses will feature an operating system named realityOS (rOS), designed to deploy experiences within virtual worlds and also interact with real-world elements.
  • Pricing represents a significant unknown, likely to be revealed closer to the launch date. Many estimates suggest a price exceeding $2,000.

 All indications point to a multi-month wait before concrete data regarding the Apple Glasses launch becomes available. We will continue to monitor developments and provide updates to our audience.